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I was reminded of just how much the job of a journalist is changing after a weekly meeting with my colleague Michael Willoughby this morning. He's off to a press event this afternoon and the discussion inevitably led to how he was going to cover it. In the past that conversation would be the approach or the angle of the piece - whether it was news, a feature, part of an investigation etc. Instead it was a technical conversation - will he take a digital/video camera, an audio recorder, a laptop etc?
This blog has now moved. Please visit Zerochampion.com and update your bookmarks
This blog has now moved. Please visit Zerochampion.com and update your bookmarks
I'm off for about ten days. Flying (firm slapped wrist) to seek sun and temporary vegetative state. Michael may be filling in, depending on how far he gets through my very long things to do list next week. Here are some posts you could have read which have stubbornly remained in my brain (and a couple that I think Casey should write for good measure - there's a trip to a steel mill in it if you do (in-joke)). If anyone fancies taking the titles and then running with them, in a blogging improv-style, feel free. Here goes - Is the Carbon Trust the new BRE? Are un-conferences the new conferences? How much can or should consultant bloggers reveal? Should member bodies be so directly involved in shaping government policy? Nudging and sustainability. Biomass miles. Wind turbines on skyscrapers - follies or the future?
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I've had an interesting day or so indulging in some navel-gazing. I was talking through my blogging experiences yesterday to a room full of somewhat sceptical print hacks. My presentation was about how starting a blog can lead to bigger things (using examples of celebrities, authors, TV stars etc who gained fame firstly through their blogs) and is in some ways a great introduction to communicating much differently online as a journalist. So blogging lets you begin to break out of the shackles of serving ready prepared content to your audience, as a traditional print journalist, and begin having more of a conversation with them.
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For those of you Building Sustainability channel readers out there we're running a reader survey to gather information on what information people want, issues we need to be addressing in more detail etc. There's a bit of a bribe in it - four £40 gift tokens on offer from Nigel's Eco Store on offer for a quartet of lucky winners.
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My thanks to weekend visitor, TV producer, cocktail freak and interweb (that's what he calls it) expert Matt Paice, for pointing me to this new neat browser that goes by the name of flock. It's for all you social networking fans out there and is well plugged into the sites you'd expect, such as Facebook, Twitter et al - once you sign in it automatically brings up all your friend, photos etc. I'm writing this post
via said plugin.
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Quite excited about this. We've just launched a new sustainability forum on the Building site. We've started with an open forum which is as it says on the label - myself and Michael have kicked things off with a debate on green legislation and one on the relative merits of the BRE, inspired by Mark's previous guest post on this blog. There's also an 'Any Green Questions' section which allows users to share information advice and tips. The high level debate stuff is all very well but I think these sites can often work best when they are practical as well. Have a crack at it yourselves - the more that get involved the merrier. And any feedback on how it works gratefully received.
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From time to time I read Jeff Jarvis' thought on everything web 2.0 in the Media Guardian section. He revealed yesterday that he made nearly $14K last year from his Buzzmachine blog. Not bad. Jarvis' wider point was the benefits and opportunities that his blog has given him in the last few years - from print columns to speaking opportunities a book deal and a job. Some inspiration then for myself and all you other bloggers out there. There's money in them hills.
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I've been meaning to write on the subject of podcasts for some time. Since the New Year I've now started to walk to and from work and become ever more attached to my weekly audio updates. However in spite of a few attempts I've not found and environmental one that has sufficiently grabbed my attention to eclipse my favourites. It's probably similar to the experience of choosing between carrot soup and chips, or Horizon and the Apprentice - when push comes to shove entertainment usually wins out.
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